Search engines can make or break your websites. They are responsible for most of the traffic to the websites of the world. Many websites are optimized with major search engine Google in mind. For a personal blog or a business website it is essential to have an audience otherwise all the hard work and efforts will not be recognized.
Here we list out simple ways in which one can dramatically improve traffic to your website. Content is the core element of any website. Content should target the personal needs of the people. It should be relevant to your website’s theme and should be brief and short.
Incorporating keywords which are most searched for on the internet helps draw traffic to the website. One should also use location specific keywords. They should also be related to the services and products offered by the company. The website should be easy to navigate and access the products and services. One should be easily able to go through the pages of the website and reach desired content with the least number of mouse clicks.
Your website can also be reached and searched by the means of the images and graphics on display on it. Proper and informative ‘alt’ tags should accompany the images. The URLs of the website should be search friendly. A commenting area for visitors to give feedback or start a discussion is also a good idea. And a must is to keep the content of the website original in order to get better ranking in the Google search engine.
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